Free Joomla Module – Horizontal Zoom Menu

1. Install Horizontal Zoom Menu.

Horizontal Zoom Menu installs like any other Joomla Module. If you are not familiar with Joomla Extensions installation, you can watch short video tutorial about how to install joomla extensions.

2. Horizontal Zoom Menu Configuration

Horizontal Zoom Menu has administrator configuration component where you can add new thumbnails to Horizontal Zoom Menu, add tooltip text, link and target window.

To access administrator configuration component navigate: Components –> WST Horizontal Zoom Menu.

First “Screen” shows currently added menu items (thumbnails, tooltip text, link, link target…)

2.1 Upload new image for thumbnail

Click on the Upload button – upper right

Click on Upload link

Browse for desired image and click Upload – upper right

Categorized as Web Design

Joomla Module – WMT Ultimate Mp3 Player

WMT Ultimate Mp3 Player is a flash based Joomla Module. This Joomla Module comes with Joomla Administration back-end Control Panel, where you can setup multiple Mp3 Players for your website.

Ultimate Mp3 Player – Joomla Module
To create new WMT Ultimate Mp3 Player:
Navigate to Components –> WMT Ultimate Mp3 Player

In WMT Ultimate Mp3 Player Control Panel click on New icon (upper right)

Enter new player name (LOWERCASE WITHOUT SPACES) and click on Save icon (upper right).

(New WMT Ultimate Mp3 Player is created in Control Panel and new module is automatically installed with the name of that player.)

Edit Newly Created WMT Ultimate Mp3 Player:

In WMT Ultimate Mp3 Player Control Pane, click on newly created WMT Ultimate Mp3 Player.

Click on Upload Images to upload song thumbnails and images for slideshow that is presented during playback.

Categorized as Web Design

Social Media Marketing vs Traditional Marketing

Nowadays it seems that everyone and their mother has either a Twitter or Facebook account. Social media networks are incorporated into practically every area of our lives, making it easier and more accessible to connect and communicate with others.

Small wonder that the corporate world is looking at ways to utilize the power of social media to its benefit. When designing a marketing campaign for your organisation, there are many social media-friendly strategies that can be employed.

To broaden your reach and make gains in clientele, you must use the mediums your clients are using when they look for your product or service. This will not only ensure you get a great return on investment but also enable you to communicate with the right audience.

In a recent interview, Adam Davies – founder of Show Clicks and a regular speaker on social media – stated that “People these days want up-to-date information and want to connect with each other in a more effective and efficient manner. Social media platforms allow people to stay connected in ways that were not available before.

Planning For a Successful Integrated Digital Strategy Part Three

Once you have support for the digital strategy and vision, it is time to document it and find the right suppliers to support implementing the component parts of the strategy.

Create & deliver your strategy

Capture the strategy in a document, but be mindful that this is likely to change. Business requirements can change quickly and the digital strategy needs to be able to respond, so plans cannot be set in stone, they may have to adapt throughout the year.

Outline the goals of the strategy and the approach that will be taken. Then get formal signoff as needed, from the various areas of the business who are key to delivering the strategy and whose support will be required to implement, fund and approve the milestones throughout.

Communicating the strategy to the business is an important step, so the business knows what the digital goals are and how they’re going to be delivered. This is also a good time to re-enforce those stakeholder relationships you’ve been working hard to create.

Planning For a Successful Integrated Digital Strategy

Having worked in digital for 15 years, in a number of different roles and within some large and complex organisations, I recently gave a talk about achieving a successful integrated digital strategy, which contained a lot of tips based on these experiences. Breaking down the content of the talk into a series of articles, I hope that readers will be able to use some of these tips.

When planning your digital strategy, it is important to remember:

It can be a complicated time, the business you work in might be complex, and the digital strategy itself can require an understanding of technical capabilities (or limitations) Add to that the fact that the landscape is constantly moving, and it can be a difficult challenge to define what you want to achieve using digital.
The strategy is not a static item. It is something that needs to be defined and documented, but it is likely to change and may sometimes have to adapt quickly to the business that might be changing around it. Strategic digital marketers need to be prepared for this.

Digital marketers need to understand how digital fits within their organisation, the various stakeholders and touchpoints, in order to shape a digital strategy that truly supports the business and its goals.

Align digital objectives with business objectives
It is important to understand what the business aims to achieve overall and how digital can support these objectives.

Planning For a Successful Integrated Digital Strategy Part Two

An important part of getting any digital strategy implemented is ensuring that the right support is available – this means getting the right people to support the ambitions and securing enough budget to implement the strategic plan.

Understand your business in a local/global context

Look at your competitors and other businesses to see what they’re doing in areas you want to focus on, such as email marketing, social media, website. Understanding the existing activity in a particular area of digital marketing can provide some insights into what is engaging the audiences of businesses in your industry.

Compare your own activities and identify where you need to improve. This can be done through formal audits and benchmarks, or informally. Even if done at a very basic level, capturing this information creates a baseline to measure against in future. Being able to identify where your competitors excel in the digital space, may also help get buy-in from senior stakeholders.

Does The Notifiable Data Breaches Scheme Apply To Your Business Or Organisation?

It is difficult to escape news relating to data breaches and company databases being hacked, as it seems like every other week there is another which takes place. Whilst consumer law is in place to ensure that companies comply with data and privacy protection matters, in practice the law is not capable of stopping a determined hacker on the other side of the world from hacking in and stealing the personal data of a business’s customers.

For that, rigorous data protection and security are required and if your business does not yet have this in place, then our advice is that it needs to as soon as possible so that you are complying with current privacy laws especially the Privacy Act of 1998.

Planning For a Successful Integrated Digital Strategy Part Four

When implementing the digital strategy, it is now time to look at tools, processes and the impact that the digital strategy may have on the organisation.


When choosing which tools to use for implementing your strategy, ensure that the tools are measured for their ability to deliver on the business objectives – consider the strengths of each type of tool and how well they will support the strategy.

Make sure to define the business requirements before looking at tools, as there’s a risk of getting caught up comparing tools and potentially missing a key requirement.

While there are lots of tools that can do multiple things, such as email marketing tools that also manage social media marketing campaigns and include detailed analytics capabilities, these tools might be over-complicated or more expensive than what you really need.

Be clear on what you can afford to compromise on without losing any capability that is strategically important.

5 SEO Actions To Improve Your Furniture Design Studio’s Search Engine Rankings

If you own a furniture design studio, according to the SEO consultant Peter Brittain, one of the most effective ways to attract new clients is by taking steps to boost the ranking of your website on Google. In doing so, whenever someone who is looking for a furniture design studio enters a relevant search term, if your website ranks well, it will be one of the first to appear.

This does not happen by magic and takes a degree of time and effort, but it can be done, especially if you follow some simple SEO actions. These activities help to increase the relevance of your website in the eyes of Google for the search terms you are targeting. Here are those 5 key SEO actions…

Categorized as SEO

Top Tips To Add A Mobile Friendly Edge To Your Business

Because mobile devices have smaller screens and less processing power, a site designed for desktops is bound to take ages to load. Considering that most visitors don’t have the patience to endure prolonged loading times and there’s plenty other similar websites out there, having a non-friendly mobile site presents the risk of losing new customers to your competitors.

The good news is that creating a mobile-friendly version for your website is quite an easy and straightforward process. Following are some tips that can help you make your site more accessible to visitors browsing via their smartphones or tablets.

Plan the layout carefully

By far the best solution for a mobile version of your site is to choose a simple design that makes navigation seamless for your visitors. Don’t forget to add thumb friendly buttons and call to actions that automatically load your phone number when tapped.

Keep the landing pages simple

Although the advancements in the industry are impressive, mobile devices still lack the processing power of a desktop computer. Therefore, they’re unable to render more sophisticated designs, such as flash for instance. In general, it’s best to avoid using flash altogether and only integrate images in situations where they’re truly relevant. Otherwise, you’ll just increase the site’s loading time and risk losing numerous potential customers.

Categorized as Web Design